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Qualifications and Experience
Social Media Specialist
Malé / K. Atoll
jobs / Marketing & Business Development
Posted 2 weeks ago
Eyecare Private Limited is looking for a Social Media Specialist to join our dynamic team!
Overall Responsibilities
- The Social Media Specialist manages content strategies, designs creative assets, and executes campaigns to increase brand awareness and engagement on social media platforms.
Scope of Work
- Social Media Strategy and Management
- Strategy Development & Execution: Develop and implement innovative, platform-specific content strategies that align with brand goals and marketing campaigns. Ensure a consistent tone, voice, and aesthetic across all social media platforms.
- Content Scheduling & Publishing: Plan and schedule content using social media management tools to maintain a regular posting schedule across Instagram, Facebook, TikTok, LinkedIn, YouTube, and Twitter/X.
- Community Engagement & Monitoring: Actively engage with followers by responding to comments, messages, and mentions, fostering a sense of community while maintaining brand voice.
- Trend & Algorithm Monitoring: Stay updated with social media trends, platform updates, and viral content opportunities to enhance brand engagement and reach. Recommend and implement new formats (e.g.: reels, carousels, GIFs, interactive stories, live sessions).
- Competitor & Industry Analysis: Track industry trends and analyze competitors' social media strategies to identify opportunities for brand differentiation and content improvement.
Qualifications and Experience
- Diploma or bachelor’s degree in marketing, Communications, or Graphic Design.
- Minimum 2-3 years of experience in social media management and content creation.
Salary
Negotiable
Submission Deadline
13th February 2025, 12:00pm
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