Responsibilities:
Content Creation:
• Develop creative and informative content for LITUS Group's subsidiaries,
tailoring narratives to each brand's identity.
• Craft compelling stories highlighting the diverse range of products and services.

SEO Optimization:
• Implement SEO best practices to enhance content visibility and reach a broader
audience.
• Conduct keyword research to identify relevant terms for content optimization.

Collaboration:
• Work closely with the Marketing Team to align content with marketing campaigns
and strategies.
• Collaborate with the Sales Team to create content that resonates with the target
audience.

Research:
• Conduct in-depth research on various industries represented by LITUS Group.
• Stay updated on industry trends and competitor content.

Editing and Proofreading:
• Ensure all content is grammatically correct, well-structured, and free of errors.
• Edit and proofread content to maintain high-quality standards.

Social Media Engagement:
• Contribute to social media content creation to drive engagement and brand
awareness.
• Tailor content for various social media platforms, including Facebook, Instagram,
and TikTok.

Content Calendar Management:
• Assist in developing and maintaining a content calendar to ensure consistent and
timely content delivery.
• Plan content releases in alignment with key events, promotions, and travel
seasons.

Feedback Integration:
• Incorporate feedback from stakeholders, customers, and analytics to
continuously improve content effectiveness.
• Adapt content strategies based on performance metrics.

Requirements:
Educational Background:
• Bachelor's degree in English, Journalism, Communications, or a related field.

Experience:
• Proven experience as a Content Writer, preferably in the travel or hospitality
industry.
Portfolio showcasing diverse writing styles and content types.

Skills:
• Exceptional writing, editing, and proofreading skills.
• Understanding of SEO principles and content optimization.
• Creativity and the ability to generate unique and engaging content.
• Familiarity with social media platforms and content trends.

Communication:
• Strong communication skills to collaborate effectively with cross-functional
teams.

Adaptability:
• Ability to adapt to evolving content strategies and industry trends.

Detail-Oriented:
• Meticulous attention to detail to ensure content accuracy and coherence.